First, the product. You just solve one problem. One post that is valuable enough. Thats all. All you need to have is one valuable thing that is simple, easy to read, whatever.
What is the one valuable lesson. Then its just reach reach reach. Ads.
I ll give an example.
lets take this advice segment. For early twenties. 20-23 years only.
SHORT VALUABLE POST. VERY VERY COMPELLING.
3 THINGS I REGRET NOT STARTING WHEN I HIT 20 YEARS OF AGE.
3 OPPURTUNITIES YOU SHOULD NOT MISS WHEN YOU ARE IN YOUR EARLY 20s.
advice segment. Early twenties.
vbefore you even run ads on a page, just first know the interest on your content. And the cool thing about ONE CONTENT is you can change if you need fast and test again.